We seem to be lacking social interaction, so why not learn how we can better interact with our audience and customers digitally?
I’ve been in enough meetings with marketing teams to have experienced both good and bad reporting discussions countless times over. It’s pretty rare that the bad reports are generated with evil intent, but they usually stem from two problem areas: Lack of clear goals...
What is it and Why is it so Important for Your Business?
SEJ recently published a "study" of voice search ranking factors. It's interesting, but as with most marketing articles related to voice search, there's a ton of questionable premise. Here's what I'm talking about. The first thing is maybe a minor quibble, but at the...
Using online market data to drive new product decisions is incredibly helpful to ensure you don’t spend valuable development dollars on an idea that doesn’t sell.
The current COVID-19 outbreak has made every business reevaluate how to connect with their customers, but how does this impact search strategy?
What a crazy time we are in. So many retailers and service industry businesses are facing forced closure right now. If you aren’t closed, customers are probably not rushing in your door unless there’s toilet paper on the shelves.
There are a lot of “what questions to ask before…” blogs posts that have been written over the years. Most of them are very geared toward the way the authoring agency wants to sell you on their services. Some of them manage to do that while actually being helpful. The post that Seer published recently is one of them.
Google’s Deduplication Update is Affecting Keyword Ranks & Tracking
This is a pretty common scenario: Small companies that either just open up shop or are just now taking things online will at some point think they need SEO help.
What businesses need SEO? Why do companies come to Transistor for SEO?
Search engine optimization (SEO) aims to better communicate a business’s products or services to potential customers and search engines. A great small business SEO approach includes keyword strategy, competitor research, and actionable plans to improve the site’s digital presence.
Your webmaster needs to leverage browser caching and compress images.
Presentation and medium are dictated by topic.
Hooray for things getting fixed
There’s still fear-mongering from the search marketing community about the alleged dangers of subdomains.
I’ve seen sites lose as much as 75-80% of their traffic.
Google finds all my pages, Bing doesn’t?