SEO Blog Posts

Cloudflare’s New AI Bot Controls

Overview Cloudflare replaced its single "Block AI Bots" toggle with three separate traffic categories — Search, Agent, and Training — available to every customer, including Free plan. Beginning September 15, 2026, Cloudflare is changing how these controls work,...

Google Store: A Helpful Content Horror Story

A fun discovery was posted by Matt Smith on X the other day.Oh good, Google Store is now publishing health content and outranking MayoClinic, ClevelandClinic, Healthline, and other health websites on weight loss topics. What could go wrong. Have you seen this before?...

Analysis of AI Chatbot Referrals

Kevin Indig did a great roundup of AI Chatbot referrals over at Search Engine Journal. The data in his article comes from Similarweb, which is sort of like Nielsen for websites. Calling out some of the highlights here with thoughts. AI Traffic is Insignificant as a...

Should ChatGPT be a Dominant Traffic Source?

SEJ just published an article about brands saying they're getting increased traffic from LLM chatbots. This included some very impressive stats. Viv, a period care brand, noticed a trend last summer when its website traffic increased by400%. Marketing director Kelly...

A Competitor Rebrands: What Can You Do?

Taking Traffic During Moments of Opportunity In B2B SEO, seizing moments of opportunity can be the difference between staying ahead or falling behind. One of these moments popped up for a client of ours in the lease accounting software space. A leading competitor...

Magento SEO: Optimization, Tips, And Best Practices

Magento - also known as Adobe Commerce - is a “flexible and scalable commerce platform that lets you create uniquely personalized B2B and B2C experiences, no matter how many brands you have.” Magento is one of the most popular ecommerce platforms we encounter every...